Beautyworld Saudi Arabia will be the ideal platform for global players to enhance their relationships and increase their market presence in the Kingdom. The three-day event is organised by Messe Frankfurt Middle East in partnership with Saudi-based ACE Group.
Saudi Arabia’s consumer and professional spending on beauty and wellbeing continues to rise, with analysts estimating Saudi’s retail value for Beauty and Personal Care market will be worth US$6.9 billion in 2021, compared to US$5.4 billion in 2017.
The steady increase in Saudi Arabian visitors over the years in Beautyworld Middle East and the huge demand for Beauty and personal care products. Beautyworld Saudi Arabia will offer a dedicated trade fair right at the doorsteps for thousands of trade professionals in the kingdom.